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Website Case Study: Cantalupi Lighting

Written by | 01 December 2010 | Published in 2010 December
Cantalupi Lighting is a 60 year old company that has grown from a small boat repair facility in Italy, to one of the leading high-end lighting and control solution providers in the marine and residential industries. Expression in Design (XiD) created a fully integrated online store that features over 600 products for customers to browse and buy. CantalupiUSA.com not only looks good, it makes shopping for lighting easier than ever before thanks to the custom search functions created by XiD.
Cantalupi USA Cantalupi USA

Client: Cantalupi Lighting
URL:
http://cantalupiusa.com
Development Time:
6 months
Category:
Business

Client Bio

Cantalupi Lighting is an international yacht lighting company based in Florida. Cantalupi USA designs high-end, custom lighting solutions for the marine and residential industries. They have over 1,000 lighting product solutions for their customers.

Developer: Expression in Design (XiD)
URL: expressionindesign.com

Developer Bio

Located in West Palm Beach, Florida, Expression in Design, LLC. provides web design and development solutions to businesses around the globe. XiD guarantees quality, usable websites that exceed your expectations. XiD primarily builds websites based on the Joomla! CMS, and offers additional support services to help your business succeed online.

Development Team

Jeff Brandon, Project Manager, kept the project on target, while Rick Blalock, Creative Director and Lead Developer made sure the code was semantic and the look was fresh and usable to site visitors.

The Challenge

Cantalupi USA needed an overhaul to their existing Joomla! website to match their high-end products with a new look and feel to the site. They were looking for a way to catalog their hundreds of products, allowing designers, engineers, and yacht builders to quickly find the light design they need. Additional SEO and Training was needed for their staff as well.

The Extensions

A fully custom designed Joomla! template was created to portray the up-scale look and feel of the products Cantalupi offers, and Expression built a flash slideshow extension to manage images on the front page of the site. A really nice feature of the site is the fully custom built search extension created to help users find exactly what they are looking for in the online shopping cart according to detailed specifications.

List of Extensions Used:

  • Virtuemart - virtuemart.net
  • XiD custom flash slideshow
  • XiD custom search module

The Results

Joomla! provided the perfect framework from which to build the Cantalupi Lighting USA's website. The online store features over 600 products and was constructed with numerous customizations such as the advanced search/product finder listed above. Expression in Design continues to add features to the site, while improving SEO and online marketing for Cantalupi, as well as providing ongoing training for the company on how to manage their great looking new site.

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Robert Vining

Robert Vining

An avid Joomla! supporter, Robert Vining offers custom joomla web design through his website Roberts Web Design, creates cool SobiPro templates at Sobi Templates, and hosts a weekly Joomla podcast on the JoomStew Radio Show about the community happenings in and around Joomla!