Wednesday, 01 May 2013 00:00
Maximizing Your Blog’s ROI – JCM Whiteboard
Have you attempted to start a blog on your website with little to no success? Well you're not alone, many of the business owners and marketers I have talked to have the "Build it and they will come" mentality towards their blogs. The fact is that there is much more work to be done than simply writing the blog and posting it online. In today's JCM whiteboard we will take a look at what additional activities you can do to ensure you're maximizing your blog's ROI and successfully building it over time.
Published in
2013 May
Monday, 01 April 2013 00:00
Creating Call-to-Actions that Will Actually Get Action
Your website is finally finished! You have added great content, cool images, the whole nine-yards. Now that your site has been done for a while, you've been doing data analysis for your site and realize people don't seem too interested in downloading your content. Most likely this isn't due to the content on your site, because you have been getting heavy traffic on your blog. Have you ever thought that there could be something wrong with your call to action?
Published in
2013 April
Monday, 01 April 2013 00:00
Easy To Use Joomla Search Operator Commands
Today I'm going to teach you about search operator commands. These little tricks will help you track your Joomla website SEO progress over time. By using these simple tips and tricks you can figure out what's going on with your website, know if Google is acknowledging your website, and see how Google is actually seeing your website online.
Published in
2013 April
Friday, 01 March 2013 00:00
SEO Optimizing Your Joomla Website
Are you a business owner or a marketer who has a Joomla website? Are you searching for some information on how to best optimize your Joomla website for the latest SEO techniques and methodologies? Then you will greatly benefit from reading this article.
Published in
2013 March
Friday, 01 February 2013 00:00
Marketing & Dating Meet at the Thank You Economy
Published in
2013 February
Tuesday, 01 January 2013 00:00
The Unbalanced Force in Your Marketing Strategy
Many Joomla businesses and marketers seem to hit this wall when they've created some great offer or download, yet find very few people converting on it. While there can be many reasons for this, one common theme I often see is an unbalanced marketing campaign strategy.
In this Joomla whiteboard we will be looking at the concept of builder vs driver marketing campaigns and how they should be balanced and developed as a part of your successful inbound marketing strategy.
Published in
2013 January
Thursday, 01 November 2012 00:00
No Blog? No Way! Effective Blogging for Joomla Businesses
Many business owners say they simply don't have time for blogging, however, if you like generating leads and growing your business with little or no monetary investment, then you better start liking to blog. An effective blogging strategy is one of the most effective ways to drive traffic and new leads to your website. In this article, we will examine why blogging is so important and how you can effectively manage and grow your Joomla business blog.
Published in
2012 November
Thursday, 01 November 2012 00:00
Internalize a Business Webmarketing Strategy with Joomla
A simple observation appeared with the emergence of new versions of CMS on the market like Joomla 2.5: with this kind of solution, it is now possible to combine all the communication tools concerning the Internet strategy of a company.
Published in
2012 November
Monday, 01 October 2012 00:00
The Keys to Selling Event Sponsorships
If you've ever promoted a conference, you probably know what an important role sponsors play in the success of the event. Sponsors can help with generating working capital, getting the word out and with the overall production of the conference. The reality is, securing a sponsor is much harder than you may think. To secure the right sponsor takes a mix of an irresistible sponsorship offering mixed with creative thinking and relationship building. In this blog we will explore some key concepts in how to secure the perfect sponsor.
Published in
2012 October
Saturday, 01 September 2012 00:00
Don’t Get Fired! 6 Common Reasons Client Relationships Go Bad
We have all been there, we sign up a new client, deliver a few projects and become a trusted partner. But then, somewhere along the way, the relationship sours and you find yourself fired. You have no idea why. There were no major failures and everything seemed fine. But in reality good relationships can always survive the major issues. It’s the little things that get you fired and below we will explore why it happens.
Published in
2012 September