The Joomla! Community Magazine™

Business Matters
Thursday, 03 March 2016 00:00

Qualifying for Premium Projects Only

Have you ever had someone approach you to complete a project and spent days on interviews, emails, and research in order to develop a proposal only to have them push back on price? They want a Facebook clone crossed with Kickstarter and you discover too late that they only have a $500 budget. It can make you want to pull your hair out when your prospect goes from excited only to suddenly vanish once they see the cost of what they're asking for.
Published in 2016 March
Who’s the boss? In every business, the boss is the Customer. Without customers... we have no business.  “Cost” is what a customer pays; “Value” is what a customer gets. We need to focus on what we give. Here are three ways we can increase our service’s value in the context of a Joomla web business.
Published in 2016 March
The first four years I was in business, I had a reccurring problem where I would go through cycles of being overwhelmed. I would be trucking along, knocking out projects, and a previous client would reach out to me with an urgent need for help. I would pause whatever I was working on, get them taken care of, and get back to work. Periodically though, several urgent client requests would arrive back-to-back when I didn't have a spare moment to look at them. My bandwidth would quickly get maxed out and I'd end up working weekends trying to stay on top of everything.
Published in 2016 February
Wednesday, 01 July 2015 00:00

The High Cost of Staying Old

I had a client who refused to pay to have his site migrated to Joomla 3. I argued with him, offered him deals and discounts, and still he did not see the business sense of spending money to "migrate".  His attitude was one of resentment that upgrading was now migration and all the mumbo-jumbo that went with it was just not anything he understood or even wanted to understand. He did not see the difference and the new functions didn't seem to sell him.
Published in 2015 July
There is an estimated 53 million people who work from home in the US. Most of them are billing clients and living their lives. I like you have been one of those people for the past 10 years. In a perfect world, we would send off an invoice, receive prompt payment, and then all get on with our lives. It would be a wonderful life. Unfortunately, this isn't the reality for many SME's.
Published in 2015 June
I challenge the youth around the world to venture into business and become self-reliant - Joomla! can empower you to do that!
Published in 2013 December
Have you harnessed the power of controversy to gain more traffic to your Joomla site? If not, you're not alone. There are, however, two kinds of controversial writers: those who write controversial articles, and those who write controversial articles and promote the 'fight'. In this post we'll go into which is best for your Joomla site and how to promote healthy controversy that will bring troves and troves of traffic to your Joomla site.
Published in 2013 August
Most websites have a newsletter option, which allows the owner of that site to collect emails from visitors and stay in contact down the road. For a lot of us, this is an "everyone else does, so I do too" practice. But if we're collecting emails with no clear goal, we're going to end up with a list of contacts and a big question. What now?
Published in 2013 August
Monday, 01 July 2013 00:00

Joomla Industry Scenario in Brazil

Rogério Costa (@matofino) created and carried out an initial exploratory research with approximately 30 specific questions about the use of Joomla. The issues covered important points, and among them we can mention: technical questions, learning, information exchange in the community, type of clients and services, prices, etc. The research was conducted in January and February of 2012, and involved the participation of 170 users in 21 states of Brazil. With the results we have the first map about the Joomla industry which can be analyzed from several aspects.
Published in 2013 July
We've all been faced with our fair share of 404 error pages. Now think back to those experiences, do you remember how you reacted?
Published in 2013 July
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