The Joomla! Community Magazine™

Business Matters
Wednesday, 01 July 2015 00:00

The High Cost of Staying Old

I had a client who refused to pay to have his site migrated to Joomla 3. I argued with him, offered him deals and discounts, and still he did not see the business sense of spending money to "migrate".  His attitude was one of resentment that upgrading was now migration and all the mumbo-jumbo that went with it was just not anything he understood or even wanted to understand. He did not see the difference and the new functions didn't seem to sell him.
Published in 2015 July
There is an estimated 53 million people who work from home in the US. Most of them are billing clients and living their lives. I like you have been one of those people for the past 10 years. In a perfect world, we would send off an invoice, receive prompt payment, and then all get on with our lives. It would be a wonderful life. Unfortunately, this isn't the reality for many SME's.
Published in 2015 June
I challenge the youth around the world to venture into business and become self-reliant - Joomla! can empower you to do that!
Published in 2013 December
Have you harnessed the power of controversy to gain more traffic to your Joomla site? If not, you're not alone. There are, however, two kinds of controversial writers: those who write controversial articles, and those who write controversial articles and promote the 'fight'. In this post we'll go into which is best for your Joomla site and how to promote healthy controversy that will bring troves and troves of traffic to your Joomla site.
Published in 2013 August
Most websites have a newsletter option, which allows the owner of that site to collect emails from visitors and stay in contact down the road. For a lot of us, this is an "everyone else does, so I do too" practice. But if we're collecting emails with no clear goal, we're going to end up with a list of contacts and a big question. What now?
Published in 2013 August
Monday, 01 July 2013 00:00

Joomla Industry Scenario in Brazil

Rogério Costa (@matofino) created and carried out an initial exploratory research with approximately 30 specific questions about the use of Joomla. The issues covered important points, and among them we can mention: technical questions, learning, information exchange in the community, type of clients and services, prices, etc. The research was conducted in January and February of 2012, and involved the participation of 170 users in 21 states of Brazil. With the results we have the first map about the Joomla industry which can be analyzed from several aspects.
Published in 2013 July
We've all been faced with our fair share of 404 error pages. Now think back to those experiences, do you remember how you reacted?
Published in 2013 July
Which exactly is the best social medium for business promos? Of course, it is a million dollar question and everyone acquainted to social networks will obviously seek an answer for this. There is quite a lot of chaos out there in the space over deciding the best ever social platform to enhance business needs; and, the answers vary from person-to-person.   
Published in 2013 July
Saturday, 01 June 2013 00:00

How to Create a Socially Friendly Website

Social media is no longer just an option for companies looking to penetrate a tech savvy or youthful audience, it has become an irreplaceable tool utilized to market brands and ideas of every size, industry, and purpose. With this cultural shift towards accepting social media as an integral part of everyday life, and oftentimes everyday marketing, businesses are sometimes left wondering how to build a necessary bridge between their brand, website, and social presence. The process of creating what I'll refer to as a "socially friendly" website should not be considered a possibility to be explored, but instead must be understood as essential to a site's success in modern day marketing practices. In this article, I'd like to share a few tips which will lead every site you create (whether it's for your own business or a client) toward being socially engaging and positioned for success.
Published in 2013 June
Blogging has many uses, the obvious to create great educational resources for people to consume. But if used correctly, you can blog in a way that can be used for lead generation. I’m not talking about the stage that attracts the visitor to your blog. No, I’m talking about the part that helps convert into a lead. It is an undeniably great tool due to the fact that you can potentially attract and convert a lead in one blog post. In order to avoid you thinking I’m crazy, I will provide you with some great tips for nurturing leads with your blog.  
Published in 2013 June
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